Gold Wins Over New Buyers From Pension Funds to Private Wealth

Gold’s surge to an all-time high is winning over a wider fan base of pension funds, insurance companies and private wealth specialists.

Managers who run long-term portfolios worth trillions of dollars are taking interest in gold as they search for returns in a yield-starved investing landscape. The broader array of buyers is one of the key dynamics behind the rally to $2,000 an ounce, even as gold’s traditional customers in India and China remain on the sidelines.

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